Copy-Paste (CP),
the most commonly used Information Technology (IT) action, frowned upon for its
lack of ingenuity and the sense of shameless pilferage. It would
be a faux pas to believe that CP is a new idea born of IT while the moot point
here is CP as a concept is agnostic of its pertinence to any particular
industry. That basically gives it enough wings to take us back in time, even to
the time of human evolution, if I maybe so bold to add. Visible copying, be it
during an examination or while doing business is seriously reprimanded but
smart copying on the contrary is extolled. Yes, our contradictory stand is but
obvious!
Since inception,
history has been witness to a bipolar business fraternity: Innovators and
Followers. Naturally former were known to be trend-setters while the latter
took on the unassuming but unasked task of evangelizing former's work to their vested
interests. To still come out as bright and ethical at the same time, did bestow
innovators with hall of fame while authentically customized the actual work to
super stardom. Thus, creating arguably one of the most manipulated words of all
times, "best-practice". Every invention of significance, be it Radio,
Lasers, Graphical User Interface to Monopoly game, were marred with
controversial cases of "theft-of-ideas" and "best-practice-turned-own-innovation".
Definitely thereon, Intellectual Property (IP) protection has strengthened
multi-fold which curbs "straight-copying". The on-going Apple-Samsung
feud is symbolic of the fierce battle around IP but no one could restrict the spiralling
market and smart copiers of the business model itself. Bingo!
While individual
companies grapple with borrowed concepts, history has witnessed to countries
going on a copy-rampage as well. Post World War 2 during 1950, Japan's per
capita income was equal to Somalia and Ethiopia. They had to quickly get on to
their feet. Quick wins comprised of copying from American & European
institutions and replicating their products. Barring some initial setbacks, by
and large Japanese companies improvised on the copied concepts and companies
like Toyota even outpaced the industry leaders, GM and Ford eventually. So what
if the turnaround had inspirational elements, Japan did a miracle turnaround
and the world witnessed it with awe.
When western
countries were scouting for an economically viable alternative to base their
manufacturing and anchored in China, never ever did it occurred to them that
latter could transform itself from a production hub to the largest consumption
hub the world knows today. Be it the e-commerce giant Alibaba (whose planned
IPO could catapult its market value to $50-120 Billion) or massively popular
social networking sites, all are comparable or even edge past western peers who
claim to be pioneers of respective business model. China is going through the
same stage of copying and reverse engineering which Japan mastered in the
past. At the
same time, there are cities like Wengzhou (commonly called Black City) in
Southern China, equally neglected by historians and government until its
meteoric self-driven rise. Surely the success comprises of some elements of
"inspiration" but the notable point is in the way the city was
economically built, making it exemplary for larger China. End result is
what matters!
Apple and South
Korean companies such as Samsung, LG have made smart phone way smarter,
enhancing and capitalizing on a concept Canadian company Research In Motion
& Finnish giant Nokia introduced. Per latest available
industry statistics, it would be fair to state that the latter two
organizations are grappling to survive with even once a minnow, Taiwanese
company HTC surpassing them in market cap.
Such examples
unravel an extremely interesting and intertwining phenomenon as we gradually
peel off ever-changing business layers. "Best practices",
"Inspirations" or "straight copy" will continue to be
fiercely criticized & ring-fenced but the fact remains that in this world
of severe-competitiveness, relentless innovation and ruthless hustle-jostle to
the top, end consumers are most advantaged, enjoying the quality, diversity and
accessibility resulting from this juggernaut.
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